16 for the price of 10: effects of a ban on multi-buy alcohol.
نویسنده
چکیده
Multi-buy is one method by which retailers discount alcoholic beverage sales. It is common in the UK. A Scottish ban on multi-buys had an immediate impact on sales. Because other methods for lowering price as a marketing tool will be used, the longer-term impact is unknown. Legislating a minimum price per unit of alcohol may have a longer lasting effect on overall alcohol consumption.
منابع مشابه
Impact on alcohol purchasing of a ban on multi-buy promotions: a quasi-experimental evaluation comparing Scotland with England and Wales
AIMS To evaluate the impact of the 2011 Scottish ban on multi-buy promotions of alcohol in retail stores. DESIGN AND SETTING Difference-in-differences analysis was used to estimate the impact of the ban on the volume of alcohol purchased by Scottish households, compared with those in England and Wales, between January 2010 and June 2012. PARTICIPANTS A total of 22 356 households in Scotland...
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ورودعنوان ژورنال:
- Alcohol and alcoholism
دوره 47 2 شماره
صفحات -
تاریخ انتشار 2012