16 for the price of 10: effects of a ban on multi-buy alcohol.

نویسنده

  • Jonathan Chick
چکیده

Multi-buy is one method by which retailers discount alcoholic beverage sales. It is common in the UK. A Scottish ban on multi-buys had an immediate impact on sales. Because other methods for lowering price as a marketing tool will be used, the longer-term impact is unknown. Legislating a minimum price per unit of alcohol may have a longer lasting effect on overall alcohol consumption.

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منابع مشابه

Impact on alcohol purchasing of a ban on multi-buy promotions: a quasi-experimental evaluation comparing Scotland with England and Wales

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عنوان ژورنال:
  • Alcohol and alcoholism

دوره 47 2  شماره 

صفحات  -

تاریخ انتشار 2012